Ford – Detroit Auto Show
- Blade
- Start a Movie
- Prius Challenge
- Virtual Drive
I was asked to be lead developer on Imagination’s interactives for the Ford Auto Shows. It was a large udertaking and we put together a team of 7 developers to work on 9 interactives over 3 months. The work was fairly intense with the ideas behind most of the interactives constantly changing. However the team was really good and after some long hours we managed to pull it off.
Lots of interactives, not much time…jobs a good’un.
You can see more photos on Flickr.
Ford Mustang
The exhibition for Ford Mustang toured the motor shows around the US. It was a great collection of interactives which homages this classic car. I worked on overseeing all of the interactives for it, The Growl was my favourite. It is a sound visualization of the Mustang engine! At the exhibition it looked great with exhaust pipes for speakers! The real challenge with it was creating a visualization had Mustang images but didn’t warp them in any way. I’ve attached an example of it. The interaction is fairly simple at the exhibition it used a touch screen. It’s not created for the web so give it some time to load!








